Now let's talk about another icon, one with a light saber. Tomorrow marks the anniversary of "Star Wars." Thirty-five years ago, moviegoers first paid to see a tale from a long time ago in a galaxy far away.
RENEE MONTAGNE, HOST:
It changed the life of John Booth, author of "Collect All 21: Memoirs of a Star Wars Geek."
JOHN BOOTH: There were no space movies to me before "Star Wars."
Filing your taxes may be a dreaded task. But eating healthy can be an even bigger struggle for many Americans.
According to the results of a new survey of more than 1,000 Americans, almost half of us think its harder to eat right than do our taxes. And genderwise, 55 percent of men say it's harder to figure out what you should be eating than it is to figure out how to do your own taxes. For women, it's slightly lower, at 48 percent. The survey comes from the folks at the International Food Information Council Foundation.
Surely you've noticed the proliferation of certifications advertising farmers' and food companies' virtuous commitments to fix the environment or promote health. These seals can reassure, but the sheer volume of them can also confound. How to choose between grass-fed, organic, hormone-free or free range?
Now imagine that you have to feed 50 million people a day in 80 countries around the world. And every day more of those people are demanding that the food you serve them be organic, gluten-free, or fair trade.