The TV show Mad Men has won fans for breathing life â€” and a heavy whiff of bourbon â€” into the fictional advertising world of 1960s New York. But surely no American company has such a liver-pickling culture in this day and age, right?
In the world of advertising, the success of a billboard often depends on its location. And in the sporting world, what's a better local than the tall, imposing bodies of professional basketball players - which brings us to our last word in business: basketball billboard.
STEVE INSKEEP, HOST:
At an NBA meeting last week, team owners floated the idea of slapping corporate logos on team uniforms.
At Citigroup's annual meeting Tuesday, 55 percent of shareholders voted against big paychecks for the firms top executives. Citigroup's latest pay package saw the CEO take home some $25 million, despite dwindling share values. The vote is not binding, but analysts call it historic.
Paul Schubert and his wife decided to buy a new car last summer â€” a really fuel-efficient one. After a lot of research, they settled on a Toyota Prius. But there was a problem: They couldn't find one.
The tsunami that devastated Japan in March had dried up supplies of the Prius, which is made in Japan, and a dealer told them they would have to wait â€” "about four months," Schubert says. "And we thought, well, it'd be, probably, end of November, early December before we were going to have a car."
Before Facebook and MySpace transformed how we interact virtually, there was another kind of Internet â€” a 1980s network, where users connected via phone lines and communicated through simple lines of text.
And while that may sound outdated, that version of the Internet is still very much alive.
'A Lot More Elegant'
Pat McNameeking, a college student in Concord, N.H., is one champion of this throwback social network known as SDF, or Super Dimensional Fortress.