Tagged: Coca-Cola

Fancy some free cash? Don't even bother to insert your ATM card.

Coca-Cola is taking a lot of flak for its new television ad campaign addressing America's obesity epidemic – an epidemic in which sugary sodas are widely fingered as a key culprit.

Prices change; that's fundamental to how economies work.

And yet: In 1886, a bottle of Coke cost a nickel. It was also a nickel in 1900, 1915 and 1930. In fact, 70 years after the first Coke was sold, you could still buy a bottle for a nickel.

Three wars, the Great Depression, hundreds of competitors — none of it made any difference for the price of Coke. Why not?