Originally published on Mon October 15, 2012 9:02 am
Credit Pablo Martinez Monsivais / AP
No one said it would be easy to sell kids on quinoa and kale, but an invitation to the White House's first Kids State Dinner today, complete with fresh fruit topiaries and balloon animals, turned out to be just the ticket for some.
With an endorsement from first lady Michelle Obama for its effort, Walt Disney Co. confirmed this morning that it is going to apply new standards to food ads aimed at children and their families during programming for kids. The entertainment giant says it will try "to inspire kids to lead healthier lifestyles."
Credit Timothy Cipriano / New Haven Public Schools
For millions of American children, the end of the school year means the end of free and reduced-price lunches that fill the gap between their appetites and their families' budgets. It's not that meals aren't available during the summer – they generally are, thanks to the U.S. Department of Agriculture's Summer Food Service Program. But getting kids to show up for those meals is harder than you'd think.