Essays
Originally published on Mon October 22, 2012 1:10 pm
What is the point of the best-seller list? Depends who you are. If you're a reader, it's a guide to what's popular — what's new, what your neighbors are buying, and what you might like to read next. If you're a publisher, it's a source of feedback and a sales tool: It tells you how your books compete, and gives you triumphs to crow about on paperback covers.
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