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Were Coloradans Bombarded By Campaign Ads? Yeah, Pretty Much

Center for Public Integrity
Center for Public Integrity analysis of data from ad monitoring service Kantar Media/CMAG provides a picture of who is on the air, and where.

If you live in Colorado and feel burned out by the onslaught of (mostly) negative political TV ads, you have a right to complain. Ads from the Hillary Clinton and Donald Trump presidential campaigns, issue committees and other political groups were more prevalent in Colorado than many other states.


Colorado television stations have aired 19,245 such ads since June 12, according to an analysis of ad industry data by the nonpartisan Center for Public Integrity. California, by comparison, had 11,714 ads and New York just 229. In the West, Nevada and Arizona also saw a large number of ads.


One big reason: the states are viewed as critical to the presidential election. Both the Clinton and Trump campaigns shrugged off polls in Colorado that appear to favor Democrats, telling KUNC News that the state’s roughly equally divided Republicans, Democratic and unaffiliated voters means the state could swing to either Clinton or Trump on Election Day.

As investigative reporter for KUNC, I take tips from our audience and, well, investigate them. I strive to go beyond the obvious, to reveal new facts, to go in-depth and to bring new perspectives and personalities to light.