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For International Women's Day, James Bond In A Dress Pushes For Equality

Around the world, events are being held today to mark the .

When we first heard that James Bond (actor Daniel Craig) was appearing dressed as a woman in a new video, we thought it might be a humorous take on the day's theme. But as you can see, the message is a very serious one about inequality. The video's sponsor is The EQUALS coalition, "a partnership of leading charities that have come together to step-up the call to demand a more equal world." Singer Annie Lennox is the founder.

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Mark Memmott is NPR's supervising senior editor for Standards & Practices. In that role, he's a resource for NPR's journalists – helping them raise the right questions as they do their work and uphold the organization's standards.